Gift Card Study 2008
Gift always a very popular gift for the holidays, but this year, given the economic situation, sales are expected to decline. According to a survey by consultancy ARCHSTONE, American spent $ 25 billion in gift cards, 25 percent in 2007. However, 55 percent of consumers said the National Retail Federation who want to get gift cards this holiday season - more than any other gift.
And the purchase of this wowerdens cards? In stores like Costco and Wal-Mart, and restaurants, which in the countryside, in cautious position vis-à-vis discretionary spending. Many consumers are also looking for coupons or discounts, which come with gift cards. (Read the trends of the gift card in the world based bank rate, "gift cards for the purposes, not wants"
Therefore, this year, the perception of bank rates stores in the Mid-Range - was Neiman Marcus, Nordstrom and Bloomingdale's - and added, online retailer Amazon.com and eBay.com. Further, the new gift card in 2008, the study Bed, Bath & Beyond, CVS, Dillard's, and Walgreens.
The characteristics of gift cards have barely changed since last year. The main answers to gift cards that consumers see Bankrate's survey are as follows.
Buy It Now price
For convenience with a gift card at each location, consumers must pay. American Express and Discover gift tickets cost $ 3.95 by MasterCard and Visa gift cards and costs about 4.95 dollars. (The amount varies depending on the exposure of the bank credit cards. Rate banking Gift investigation Mastercard cards HSBC and Washington Mutual, Visa gift cards and SunTrust.)
Despite these taxes and restrizioniuttavia, these cards are still banking comfortable for the beneficiaries. Ina-investigation of First Data Corp., 28 percent of respondents said they were rather as a gift, the card can be used everywhere. Most cards are sold to a single retailer.
Planet Hollywood Launched Credit Card
Planet Hollywood International Bank and the United States announced Novebmer 25, the launch of Planet Hollywood Awards Visa Platinum Card wages, with points to Planet Hollywood licenses pay for food, products and much more.
The Planet Hollywood offers its Visa cardholder 5 points per dollar spent on sites of Planet Hollywood, and 1 point for every dollar to buy all the others. If an owner Hits 2500 points, he or she get a $ 25 Planet Hollywood rewards certificate.
Planet Hollywood visa holders will called "VIP" and reservations "jump the line" privileges, so advance reservations and bypass lines to receive the first available seats. New owners will also receive 1000 bonus points, a Planet Hollywood T - shirt and $ 25 gift card from BUCA di Beppo (part of Planet Hollywood International) after your first purchase with the card.